Industry Posts Strong Gains As Shoppers Return To Stores
Overall sales advance, largely due to surging guitar and keyboard sales.
A just released report from Music Trades with a comprehensive analysis of the most recent quarterly retail sales data reveals that COVID continues to reshape the industry in the second quarter as overall revenues increase, largely due to surging high-end keyboard and guitar sales. To help manufacturers and retailers better navigate a disrupted marketplace, Music Trades has assembled a comprehensive 18-page analysis detailing sales trends for the fourth quarter in the U.S. music products marketplace. Data includes quarterly year over year sales for 16 different product categories; first ever breakouts of online vs. instore purchases; as well as 5-year historic sales comparisons.
Order the new report below: