MUSIC TRADES' FORMAT CHANGE
|Brian Majeski, editor; Paul Majeski, publisher.
A Note On Music Trades' New Format
Music Trades transitions from monthly print publication to digital-only
data reporting and industry analysis.
RESPONDING TO A CHANGING MARKETPLACE, Music Trades will transition from a monthly print publication to a digital-only subscription service for the latest music industry data and market research and analysis. Going forward, we will focus our energies on refining and expanding the industry sales data we have been publishing for the past three decades—the comprehensive tracking of sales by product category; rankings of the world’s top retailers and suppliers; quarterly retail sales trends; and the flow of global trade. These and other reports will be available on the Music Trades website and through digital subscriptions.
With the industry upended by the COVID-19 pandemic, we are convinced that this type of data is more important than ever. After a decade of steady sales growth and modest shifts in market share, company managers could be forgiven for assuming that the music industry was stable and predictable. Three months of lockdowns have effectively shattered those assumptions. What people are buying and where they are buying it have abruptly changed. Are these shifts long lasting or will there be a return to “normalcy” when the disease subsides? We don’t have the answers, but real-time data from Music Trades will offer much needed clarity and guidance as events unfold.
It is with a sense of gratitude and thanks
that we look forward to serving
in this new capacity.
Transitioning from a monthly magazine to a data provider is a significant shift for us. In a larger sense, though, it’s just another development in an industry that is in a perpetual state of change. The one constant in every era has been society’s deep-seated need for music. The instruments, the suppliers, and the distribution network are in constant flux, but the craving for music remains fixed. Similarly, although on a smaller scale, the content and format of Music Trades have changed continuously since 1890, but have consistently been infused with a love of the music industry, an abiding respect for its participants, and a desire to help it prosper.
We carry these values with us as we transition our enterprise to its next phase, as the premier source for industry data and analysis. It is with a sense of gratitude and thanks that we look forward to serving in this new capacity.
We invite you to explore our new format and look forward to working closely with all of you long into the future.