NEW DATA THIS MONTH: Q1 Retail Sales Report
Purchaser's Guide Ad Information
When you place your display ad in the print and digital editions of the Purchaser's Guide...
...you get a banner ad on the searchable web edition of the Guide, linking directly to your website, at no extra charge.
Download the complete Purchaser's Guide Media Kit here.
View the current digital edition and searchable web edition of the Guide.
General Advertising Rates
Full Page | $1,000 |
Half Page | $640 |
One-Third Page | $465 |
One-Quarter Page | $385 |
Bleed Charge | 10% |
Preferred Position | 10% |
Agency Commission | None |
Online Banner Ad Specifications (Click here for sample)
Horizontal banner | 468 x 60 pixels |
Square banner | 125 x 125 pixels |
Colors/Bleeds/Inserts
Standard Process | $145 |
Matched Colors | $150 |
Four-Color Process | $400 |
Inserts | Rates and specifications on application |
Ad Sizes
Space Unit | Width | Depth |
1 page | 5 1/2" | 8 1/2" |
1/2 page horizontal | 5 1/2" | 4" |
1/2 page vertical | 2 1/2" | 8 1/2" |
1/3 page | 5 1/2" | 2 3/4" |
1/4 page horizontal | 5 1/2" | 2" |
1/4 page vertical | 2 1/2" | 4" |
Mechanical Requirements
Type Page Size | 5 1/2" x 8 1/2" |
One Column Width | 2 1/2" |
Two Column Width | 5 1/2" |
Bleed Size | 6 7/8" x 10 1/4" |
Trim Size | 6 3/4" x 10" |
Screen | 133 |
Artwork
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Contract & Copy Regulations
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