DW In Distribution Pact With Hal Leonard, Marks 45th
...the Gretsch Renown, Catalina, and Energy lines of entry-level and mid-priced drumsets. Gretsch USA, Broadkaster, and Brooklyn Series models will continue to be manufactured at the Gretsch facility in Ridgeland, South Carolina with Drum Workshop, Inc. selling, distributing, and servicing the products domestically. DW Drums, Pacific Drums and Percussion (PDP), Latin Percussion (LP), and Ovation Guitars also remain part of the Drum Workshop family of brands.
“Hal Leonard is simply the right choice to help us grow these brands within the domestic U.S. market,” said Drum Workshop Inc. President and CEO Chris Lombardi. “I’m impressed with their considerable dealer network, and more importantly, the way they build relationships that parallels our way of doing business. We’re thrilled to be working with their team and excited for the future.”
“We’re honored Drum Workshop chose us to represent these highly respected brands and excited about these lines catapulting the growth of our drum and percussion division,” said Hal Leonard Senior Vice President Doug Lady. “We already have a dedicated team of passionate, in-house percussion specialists to present and service these legendary brands to all our music dealer customers.”
“The addition of these incredible lines gives our music retailers a reason to source all their drum and percussion gear from Hal Leonard,” said Hal Leonard Vice President of M.I. Products Brad Smith. “We’re excited about introducing new dealers to these lines in the music education market and finding ways to co-produce product bundles with Drum Workshop brands and Hal Leonard content to help get new drummers playing.”
Now celebrating its 45th anniversary, DW recently introduced limited-edition Collector’s Series 45th Anniversary drumsets to mark the occasion. For this special offering, the drum maker was allowed to responsibly harvest Norwegian Spruce from the famed Paneveggio Forest in Northern Italy. “Il Bosco Che Suona” (“The Singing Woods”) is the iconic area in the Fiemme Valley discovered by Antonio Stradivari and is world-renowned for the most sought after “acoustic wood” in the world. Crafted in DW’s California Custom Shop, each Collector’s Series 45th Anniversary drum features a core of exceptionally resonant Norwegian spruce with an outer layer of highly figured European sycamore finished in a Natural-to-Candy Black Burst Lacquer Specialty finish. In addition, each drum is encircled with an intricate center inlaid band featuring the DW logo and the Roman numeral “XLV” (45) crafted from meticulously laser-cut and hand-assembled exotic woods including Italian grey poplar, black-dyed pearwood, and blue sapphire-dyed koto. The limited run of 145 drumsets will also feature a specialty 45th Anniversary DW logo badge.
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