KMC To Distribute Ernie Ball Strings
...in the string market and remains a true innovator,” Hart said. “We are thrilled to offer these strings together with Ernie Ball cables, pedals, picks, and accessories. They are going to be immediately available to the industry’s largest network of m.i. retailers. The appointment represents another major step forward in KMC Music’s expanding commitment to the m.i. industry overall and its drive, in particular, to offer retailers the very best range of choices in every product category.”
Ernie Ball has been making high-quality electric guitar and bass strings since 1962. World-class players such as Paul McCartney, Keith Richards, Eric Clapton, Slash, Jimmy Page, and Buddy Guy have all played Ernie Ball strings to create their unique sound.
“KMC Music has the scale, depth, and broad geographic coverage to help us reach more customers in more markets than ever before,” said Ernie Ball, Inc. President Brian Ball. “Their executive leadership, field sales management, telephone sales force, customer support, and product specialists will help in broadening our level of exposure and share of the shelf.”
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