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October 2016 Issue

Why Contemporary Guitars Are A Better Value: Forget talk about the “good old days.” Dollar for dollar, particularly at the entry-level price points, customers can get a better instrument for less than at anytime in history.

Confirming Conventional Wisdom: Customer purchase records from Reverb.com show that price does matter, buyers like to negotiate, and electric guitarists buy more than acoustic guitarists.

Roland 909 Day: Over 30 new products debut in precisely choreographed series of global events.

Import Tracker: Second Quarter Import Sales Decline

The Metal Market: Why heavy metal guitarists continue to drive a disproportionate number of guitar sales.

Yamaha Guitars Turns 50: How the Woodstock Festival helped launch the now acclaimed brand.

Washburn At 135: Building on a storied tradition.

Ibanez Rules: Taking “retail specialization” to an entirely new level.

Furch Guitars: Soviet-era bans didn’t stop this Czech guitar maker.

Massive Flood Relief Drive Aids PreSonus Employees

MDG Expands Warehouse Facility

Guitar Center Second Quarter Results

• RPMDA Plans Upcoming Convention
• Casio Provides Keyboards For Musuem
• D’Addario Upgrades Rico Packaging
• SLM Distributes LP Percussion
• Meinl Returns To Frankfurt Fair
• Parsons Sponsors Epic Piano Tour
• Hal Leonard Distributes ZT Amps
• Vandoren Hosts Artist Summit
• Guitars Made From Skateboards?
• Retail Boot Camp Set For 2017 NAMM
• Burns Guitars Back In The U.S.
• DW Opens New York Artist Showroom
• SLM Acquires Compass Ligatures

• Metroplex Newest Bösendorfer Dealer
• Island Music “Music Is Win” Clinic
• Bailey To Head Sweetwater GearFest
• New Owner For Boogie Man Music
• Blues Angel Named “Business Of Month”
• Sweetwater Settles Hello Music Suit

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